While some folks in Towanda dream of a White Christmas or walk in a winter wonderland, business owners are crunching the numbers.

What effect will closing for a day due to snow have on profits? Do we lose more by sending employees in or keeping them home? Does it make more sense to shovel our lot or have it plowed?

This time of year, scheduling snow and ice management are crucial for keeping your business in the black.

Don’t Lose!

Snow is beautiful, but it’s a business loser for sure. And the ways snow can lose you money go beyond the obvious.

Closures & Delays

When you think of snow-related business losses, the first that comes to mind is the loss of time that you’re in operation. If you can’t get to the store or can’t get to the door because the lot and walkways are full of snow, you can’t be fully open. Likewise, customers will be scarce even if you can make it to work if your lot has a foot of snow.

If you have to spend time shoveling your lot once you get there, you can open it, but it won’t be on time.

Customer Hestiation

Beyond closing or delays, customers also risk hesitating to enter your building. Older customers, people with kids, and anyone with stability issues or even more likely to avoid your business even if your lot is relatively clear if you appear to have patches of ice and snow. And who could blame them?

Injury

The nightmare scenario for your business is someone getting injured on the property. If you have any kind of care for your customers, that alone will be hard for you to stomach. But even if it’s the worst customer imaginable who you secretly think deserved the fall, you are still in danger of getting sued.

Any injuries on your property can result in a lawsuit against you or your business. But when negligence is the cause of injuries because the business owner did not perform adequate snow and ice management, the trouble is bound to be worse.

Employee Time

Finally, in your best-case scenario, when you get great employees who do a perfect job of snow and ice management, you still have to pay them for it! And while they’re clearing out your snow and ice, they’re not doing their jobs. So, therefore, anytime your employees use to clear snow is time they’re not making you money.

Worst of all, an employee risks an injury while shoveling snow. Not only are the slipping hazards, but even folks in good shape don’t shovel regularly. It’s a great way to pull or strain a muscle, and sadly also increases the risk of heart attacks!

Professional Snow & Ice Management

There’s a reason that people call professionals like Divine to handle their snow and ice management. You eliminate all the ways you lose money listed above by hiring Divine.

When you schedule ahead, you don’t lose out on operating or employee hours. We expertly clear your lot, so your customers have no reason to hesitate in coming in. And your injuries and liability are significantly reduced because not only do we do a great job, but we’re licensed and insured!

Lots & Walkways

The first order of business is clearing your parking lots. We use our plows to move all the snow into neat piles so your parking space can fill with customers’ cars again instead of snow. Next, come the walkways because even if your lot is empty, you still need customers to make it to the door!

De-icing

After Divine completes plowing your lots and clearing your walkways, the work isn’t complete yet. Because even though you can clear snow, once the sun comes out, it melts back into ice, creating a slippery mess! Luckily rock salt prevents that ice from forming, so you don’t have to worry about an injury after we leave.

Call Now, Don’t Worry Later

The beauty of snow and ice management is that it’s like insurance, except you know you will need to use it at some point. So call us now, and when you need us, we’re there!

The last time you want to think about snow and ice management is the morning that you need it. If you look outside and can’t get out of your driveway, you can bet you’re not going to be at the front of the line. So call today, and you’ll be on the schedule!